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K. H. Brunk, M. Giesler, and B. J. Hartmann, ‘Creating a Consumable Past: How Memory Making Shapes Marketization’, Journal of Consumer Research, Sep. 15, 2017. [Online]. Available: https://go.openathens.net/redirector/city.ac.uk?url=https%3A%2F%2Fdoi.org%2F10.1093%2Fjcr%2Fucx100
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E. Izberk-Bilgin, ‘Infidel Brands: Unveiling Alternative Meanings of Global Brands at the Nexus of Globalization, Consumer Culture, and Islamism’, Journal of Consumer Research, Dec. 01, 2012. [Online]. Available: https://go.openathens.net/redirector/city.ac.uk?url=https%3A%2F%2Fdoi.org%2F10.1086%2F665413
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