globe
  1. Reading List 43 items
    1. You will have received a copy of the companion book: 2 items
    2. Following is a list of very useful practitioner oriented books or 'classics' you may want to read: 7 items
      1. Leading digital: turning technology into business transformation - George Westerman, Didier Bonnet, Andrew McAfee 2014

        Book Recommended reading

      2. Leading digital: turning technology into business transformation - George Westerman, Didier Bonnet, Andrew McAfee, MyiLibrary c2014

        Book Recommended reading This is an e-book of the item above

      3. IT savvy: what top executives must know to go from pain to gain - Peter Weill, Jeanne W. Ross 2009

        Book Recommended reading

      4. IT savvy: what top executives must know to go from pain to gain - Peter Weill, Jeanne W. Ross 2009

        Book Recommended reading This is an e-book of the item above

      5. The innovator's dilemma: when new technologies cause great firms to fail - Clayton M. Christensen 2000

        Book Recommended reading

      6. The innovator's dilemma: when new technologies cause great firms to fail - Clayton M. Christensen, MyiLibrary 2000 (electronic resource)

        Book Recommended reading This is an e-book of the item above

    3. Pre-Reading: 34 items
      1. PLEASE NOTE: 1 item
        1. HARVARD BUSINESS REVIEW: Due to publisher's restrictions direct linking to Harvard Business Review articles is not permitted. You can access HBR articles by clicking on the Online Resource button, then on the red Full Text Online button. Once in the database, if the webpage states you cannot access the article from a persistent link, click on the green search button at the top of the screen. Note also that HBR limit access to their top 500 articles. This means that some articles can only be read online and cannot be downloaded, saved or printed.

      2. Week 1: 8 items
        1. Chapter 1 and 2 from Mastering Digital Business (Companion Textbook)

        2. Embracing Digital Technology: A New Strategic Imperative - Fitzgerald, MichaelKruschwitz, NinaBonnet, DidierWelch, Michael Winter 2014

          Article Essential reading

        3. The Future of Shopping. - Rigby, Darrell1,2 2011

          Article Essential reading This is a Harvard Business Review article

        4. Additional Reading:

        5. Key Issues of IT Organizations and Their Leadership: The 2013 SIM IT Trends Study. - Kappelman, Leon1McLean, Ephraim2Luftman, Jerry3Johnson, Vess1 2013

          Article Recommended reading

        6. Investing in the IT That Makes a Competitive Difference. - Vluggen, Mark1 (AUTHOR)Bollen, Laury2 (AUTHOR) 2009

          Article Recommended reading This is a Harvard Business Review article

        7. Information Technology and Sustained Competitive Advantage: A Resource-Based Analysis - Francisco J. Mata, William L. Fuerst, Jay B. Barney 12/1995

          Article Recommended reading

      3. Week 2: 9 items
        1. Chapter 3 and 4 from Mastering Digital Business (Companion Textbook)

        2. Optimizing Your Digital Business Model - Weill, PeterWoerner, Stephanie L Spring 2013

          Article Essential reading

        3. COMPETING AGAINST FREE. - BRYCE, DAVID J.1 dbryce@byu.eduDYER, JEFFREY H.2,3 jdyer@byu.eduHATCH, NILE W.4 nile@byu.edu 2011

          Article Essential reading This is a Harvard Business Review article

        4. Key Issues of IT Organizations and Their Leadership: The 2013 SIM IT Trends Study. - Kappelman, Leon1McLean, Ephraim2Luftman, Jerry3Johnson, Vess1 2013

          Article Essential reading

        5. Pipelines, Platforms, and the New Rules of Strategy. - ALSTYNE, MARSHALL W. VANPARKER, GEOFFREY G.CHOUDARY, SANGEET PAUL 2016

          Article Essential reading This is a Harvard Business Review article

        6. Additional Reading:

        7. The curve: turning followers into superfans - Nicholas Lovell 2014

          Book Recommended reading

        8. Community-Powered Problem Solving. - Gouillart, Francis1 (AUTHOR)Billings, Douglas2 (AUTHOR) 2013

          Article Recommended reading This is a Harvard Business Review article

      4. Week 3: 6 items
        1. Chapter 5, 6, and 7 from Mastering Digital Business (Companion Textbook)

        2. Big Data: The Management Revolution. (cover story) - McAfee, Andrew1Brynjolfsson, Erik2,3 2012

          Article Essential reading This is a Harvard Business Review article

        3. Managing Your Innovation Portfolio. - Nagji, Bansi1Tuff, Geoff1 2012

          Article Essential reading This is a Harvard Business Review article

        4. Additional Reading:

        5. Unlocking Sustained Business Value from it Investments - Joe Peppard, John Ward 10/2005

          Article Recommended reading

        6. Data's Credibility Problem. - Redman, Thomas C.1 2013

          Article Recommended reading This is a Harvard Business Review article

      5. Week 4: 5 items
        1. Chapter 9, 10, and 11 from Mastering Digital Business (Companion Textbook)

        2. What Every CEO Needs to Know About The Cloud. - McAfee, Andrew1 2011

          Article Essential reading This is a Harvard Business Review article

        3. Analytics 3.0. - Davenport, Thomas H.1 2013

          Article Essential reading This is a Harvard Business Review article

        4. Additional Reading:

      6. Week 5: 5 items
        1. COLLABORATIVE INTELLIGENCE: Humans and AI Are Joining Forces. - WILSON, H. JAMESDAUGHERTY, PAUL R. 2018

          Article Essential reading This is a Harvard Business Review article

        2. RETHINKING THE DECISION FACTORY. - Martin, Roger L.1 (AUTHOR) 2013

          Article Essential reading This is a Harvard Business Review article

        3. Additional Reading:

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